Why Your Google Search Results really matter:

John Coburn - web marketing specialist trainer

"A constant stream of new leads is the cornerstone of any business. 80% of all purchases begin with a search on the internet, mostly using Google. Maximising your presence on the internet is by far the cheapest way to acquire quality leads and feed your business on an ongoing basis".

John Coburn, Co-founder - Praxisnow.ie

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BACKGROUND

Quality never goes out of fashion

Check out Google search results for any Bigger Picture website and you'll see them up there on page 1. Good quality web design takes into account the search engine criteria for high placement in Google's Page Ranking.

When you combine real world web savvy with great photos, your website visitors will dwell on your site for much longer - and be more likely to make an enquiry. It's not rocket science, but it is a science - and one you neglect at your peril.

How people use the internet

When I started business in Ireland back in 2000, most businesses used a Fax machine. Few used email. In 8 short years things have developed rapidly - people now spend an average of 7 hours per week online. They source information, product & services nationally and internationally. Nowadays 80% of all purchases begin on the web and mostly via Google. Either be there online to meet them or your competitors will. (Don't forget - your online competitors could be anywhere in the country or even overseas - no longer in the local town).

For the equivalent price of 5 weeks advertising in the local paper, you can reach this large and growing audience for your business with an effective website, designed by a web professional with 3 decades of screen-based design and photography skills behind him.

Complete web & photo packages available, including stunning product photography, clear copywriting, effective web design, optimised for Google searches.

Time to get serious about your online business? - Think Bigger. Think Bigger Picture.

See some Bigger Picture photo & web examples are shown HERE

TESTIMONIAL

"The website generates a lot of enquiries and sales and receives many compliments for it's simple navigation structure" Vincent Tully, MD, OutdoorFun Leisure Toys, Co Carlow

I have inherited some very poor websites and given them an overhaul. These include Stoneworld, Ballykealey Manor Hotel and Carlow Tourism. These are all now very successful sites and easily found on the web. Why not let me do the same for your company's site?

Costs:

Like all good tradesmen, I work on a day rate, so you get a clear idea of costs before we begin. If you are offering something that people are looking for, the benefits to your business will far outweigh the initial outlay.

With a huge increase in Irish customers sourcing product & services online, (83% in 2008 compared with only 48% in 2007) make sure you are there to meet your online enquiries.

I do updates to sites on an hourly rate, so you can spread the cost of keeping your site up there with the best of them.

Joint Venture

Effective web design is a collaborative process (as you know far more about your business than we do). What I concentrate on is making your site very visible on the web and in developing reasons for visitors to come to you, rather than your competitors. (Remember, your competitors on the web are those who share your Search Engine ranking - not necessarily the local businesses you are familiar with).

At Bigger Picture, not only will you get an effective website with great photography, but you'll also see your website become as much a part of your business as your telephone!

Impressive portfolio

You'll see from my portfolio that I design sites for real, commercial businesses. Not arty showcases or "awareness-raising" novelties.

The importance of good images

Look through any local paper. All of us have seen the dreary product snaps, taken by the local press man on his (usually rainy) day off. Ask yourself what that says to your customers?

As advertising guru David Ogilvy once said:
"The consumer is not an idiot - she is your wife".

In contrast to many mushroom web companies, I offer top quality photography, combined with simple and effective web design to get your message across. When you combine good images with straightforward design, people spend longer on your site and this increases your chances of sales.

Remember - Bigger Picture WEBSITE PACKAGES - include professional photography.

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Uniquely, Bigger Picture web sites include top quality gold medal professional photography, so all you need bring is your own ideas. To get a brochure-style website up and running costs less than you might imagine. Contact me for an estimate and see some examples below to get an idea of various styles available. Each design is unique to you.

We can upgrade existing websites, but this is subject to our ever-increasing workload! Please contact us for an estimate and try to allow plenty of time to get relisted by Google.

TIPS:

What you should do after the website launch:

• Include your new web address on all literature and as your email signature
• Seek reciprocal and high quality links from other relevant & prominent websites (no freebies, paid directories or link farms).
• Issue a press release to local press or trade press if you have a good story. Offline publicity is great for your website and comes back to haunt you
• Update your site! - even small changes will make Google look favourably on your website and increase your rankings. No business stands still. As your business grows, your website should reflect your success. (We can keep your site updated on an hourly rate or by annual maintenance contract).

WE PRACTICE BEST PRACTICE:

You'll be relieved to know that we speak English, not Jargon and, unlike some web companies, we won't take advantage of your techno-innocence by trying to flog you a raft of unnecessary add-ons. Our low overheads mean less cost to you and, by doing updates as you need them, you can spread the total cost of your website. There are no hidden extras with our websites.

After all, do unto others...

Studio work: contemporary, bespoke jewellery product shots for Emma Jane Jewellery client: www.EJJEWELLERY.com

Testimonial:

"I was very pleased with the way my Crafts Council of Ireland portfolio looked...it wouldn't have looked half as good if it weren't for your brilliant photographs!" EJ Jewellery

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web assets - online brochures

Sample PDF brochure for Garrison House self-catering houses, bar & restaurant.

High quality Bigger Picture Web photography can be used for your website & company newsletter. I can also create high quality PDFs with photographs, for your customers to download from your website (or you can email them out on request). They are more likely to remember you if they have a hard copy in front of them - and they will be making choices from your services.

County Enterprise Board Assistance

In Ireland, your business may be eligible for up to €1000 (or max 50% of the cost) grant towards your new business website. Several of my clients have availed of this. It might get axed by future government cuts, so make sure you apply soon.

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I offer Commercial Photography - Sorry No Weddings!

More Examples overleaf

 

See my personal photo galleries: PBase Ephotozine